Organic Information Structure

Organic Information Structure reimagines the way our digital information is organized.

Just like all the natural building blocks of our universe, from electrons to atoms, molecules, planets, and galaxies, there are no pre-defined structures or frameworks in an Organic Information Structure — structures are naturally shaped by individual building blocks, not the other way around.

In another words, position, depth, and size of these building blocks are purely determined by their DNA, or their data within them, and they organically come together to form a meaningful pattern based on how they are related to each other.

By applying the same logic to our digital experience, our digital content can be molded, arranged, and served to us purely based on our needs and preferences, not dictated by any physical shape or size of our computing devices or their pre-defined rigid and linear structures, such as list view or thumbnail view, that have come to dominate the presentation of digital information today.

To learn more, watch the video below from my latest presentation:

Or you can watch the brief explainer video below:

FYI – In case you are thinking that this is just a copy of Apple Watch UI, I wanted to clarify that the concept of Organic Information Structure was first published almost 2 years before Apple Watch came out, and a non-provisional patent (us 14/623,215) was filed with a proprietary algorithm for intelligent content organization.